Louise Emma Clarke, founding editor of beauty website The-Beauty-Pages.com, writes about her thoughts on a recent list of the most iconic fragrances of all time for Cult Beauty:
Superdrug has just released a list of the ten most iconic perfumes of all time, with half of those listed available at – you guessed it – Superdrug. I might be a little skeptical about some of the choices (Victoria Beckham’s Intimately Her somehow scrapes in at number 10, for example) but there’s no dispute about the top spot: Chanel No.5. For Marilyn, the scent might’ve been about sensual silk sheets and little else, but it has a very different resonance for me. One sniff and I’m taken back to my childhood, with the rich jasmine scent drifting towards the back seat of the car as my mother spritzed the perfume onto each wrist before we headed into church on a Sunday morning. If I catch merely a hint of the scent as a stranger brushes past, I think of her. For me, the fragrance is glamorous, opulent and ultra-feminine.
And now, 87 years after its 1921 launch, Chanel has created a sister scent to No.5 – Eau Premiére, £67 for 75ml (0207 4933836). The scent retains the charm of the original, but is slightly lighter, fresher and, in my opinion, far younger. Think the opulence of The Ritz dining room compared to achingly-chic Nobu… a sip of vintage Moët compared to a champagne cocktail… a pair of classic Prada slingbacks compared to a bejeweled pair of Jimmy Choo’s. I urge you to go out there and try it.
The Ten Most Iconic Perfumes of All Time (according to Superdrug):
1. Chanel No 5 (£43, 50ml)
2. Calvin Klein CK1 (Superdrug £14.99, 50ml)
3. Calvin Klein Eternity (Superdrug £19.99, 30ml)
4. Chanel Coco (£39, 35ml)
5. Dior Poison (£39, 30ml)
6. Ghost (Superdrug £19.99, 30ml)
7. Cacharel Anais Anais (Superdrug £12.95, 30ml)
8. Lacoste Pink (Superdrug £17.99, 30ml)
9. Yves Saint Laurent Opium (£44.99, 50ml)
10. Beckham Intimately Her (Superdrug £15, 50ml)







